About Us

What started in 2020 with just 10 eager boys has transformed into a thriving community of athletes dedicated to the game of basketball. Today, under the leadership of **Coach Lue**, we proudly host **9 dynamic teams**, each built on passion, determination, and a shared vision for success. Our program has grown tremendously, but we’ve stayed true to our roots, proudly embracing the identity of small-town basketball. While it's not our official slogan, we've adopted the mantra: “Small Town by Choice.”  It reflects our pride in catering to players from smaller communities and giving them the same opportunities and support that athletes from larger cities receive.

**Our Dedication to Mentorship and Making Boys Better**

At the heart of our program is a dedication to **mentoring** the young boys who join our league. We don't just focus on basketball skills—we’re committed to **making boys better**, preparing them for life off the court by teaching responsibility, leadership, and resilience. Through each practice and game, we help our players build **lifelong relationships** with their teammates, coaches, and mentors, creating a supportive network that stays with them long after the final buzzer sounds.

**A Grassroots Program with Big Goals**

We are a **grassroots program** through and through, providing high-level training and development opportunities to players from small towns who might otherwise be overlooked. Our approach is built on the belief that hard work, determination, and a strong community can help any player reach their full potential—no matter where they come from. By focusing on the core values of discipline, teamwork, and excellence, we provide our players with the tools they need to succeed both in basketball and in life.

**Basketball 365: Year-Round Development and Opportunities**

To help our athletes stay on top of their game, we offer our **Basketball 365 subscription model**, giving players year-round access to practices, training sessions, and exclusive events. Our players are continuously improving their skills and staying connected to the sport they love. We also offer specialized training for our **AAU players**, preparing them for competitive play and helping them stand out on the court.

**Preparing for the Future, One Player at a Time**

Our mission is clear: to **make boys better** and help them grow into confident, capable young men who are prepared for whatever the future holds. Through basketball, we teach valuable life lessons—leadership, responsibility, perseverance—that extend far beyond the game. We’re building more than just athletes; we’re building strong, character-driven individuals ready to succeed in all areas of life.

**Join Us on the Court**

Whether you're an athlete looking to sharpen your skills, a parent seeking a supportive and enriching environment for your child, or a community member ready to get involved, we welcome you to join us. As we continue to grow, we remain grounded in our values and proud of our commitment to small-town players. Together, we’ll continue to push boundaries, build relationships, and strive for greatness, both on and off the court. 

Come be a part of our basketball family, where we’re “Small Town by Choice” but full of ambition!